PRIVACY POLICY

Effective date: July 1, 2026

The Pup Network ("we," "us," or "our") is committed to protecting the privacy of visitors to our website and the clients we serve.

This Privacy Policy explains what personal information we collect, why we collect it, how we use and protect it, and the choices you have. This policy is governed by the Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable Ontario law.

By using our website or services, you consent to the collection, use, and disclosure of your personal information as described in this policy.

1. Who We Are

The Pup Network is a digital marketing agency incorporated in Ontario, Canada, providing done-for-you advertising, lead generation, and client relationship management services to dog training and boarding businesses, using our proprietary platform, K9OS.

If you have questions about this policy or how we handle your information, you can contact us at [email protected].

2. Information We Collect

We collect personal information in the following ways:

a) Information you provide directly:

Name, email address, phone number, and business details submitted through contact or lead forms on our website.

Information provided when you sign up for our services or communicate with us by phone, email, or text.

Payment and billing information, where applicable.

b) Information collected automatically:

IP address, browser type, device information, and pages visited on our website.

Data collected through cookies and similar tracking technologies.

c) Information collected through third-party tools:

Meta (Facebook) Pixel — used to measure ad performance and build audiences for advertising campaigns.

Google Ads and Google Analytics — used to measure website traffic, ad performance, and user behaviour.

K9OS (our client relationship management platform) — used to store and manage lead and client information on behalf of the businesses we serve.

3. How We Use Your Information

We use the personal information we collect to:

Provide, operate, and improve our marketing and lead generation services

Communicate with you about your account, inquiries, or our services

Deliver, measure, and optimize advertising campaigns on platforms such as Meta and Google

Manage leads and client relationships on behalf of our clients through K9OS

Comply with legal, regulatory, and contractual obligations

Protect against fraud, unauthorized activity, and misuse of our website or services

4. Cookies and Tracking Technologies

Our website uses cookies and similar technologies, including the Meta Pixel and Google Analytics, to understand how visitors use our site and to measure the effectiveness of our advertising. These tools may collect information about your browsing behaviour across our website and other sites. You can disable cookies through your browser settings, though this may affect the functionality of our website.

5. How We Share Your Information

We do not sell your personal information. We may share personal information with:

Service providers who help us operate our business, such as Meta, Google, and our CRM provider, K9OS, strictly for the purposes described in this policy.

Our clients, where you have submitted a lead or inquiry intended for that business.

Professional advisors, such as legal or accounting service providers, where necessary.

Authorities, where required by law or to protect our legal rights.

6. Data Retention

We retain personal information only as long as necessary to fulfill the purposes described in this policy, or as required by law or contractual obligation. When information is no longer needed, we take reasonable steps to securely delete or anonymize it.

7. Data Security

We use reasonable administrative, technical, and physical safeguards to protect personal information against unauthorized access, disclosure, alteration, or destruction. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

8. Your Rights Under PIPEDA

Under Canadian privacy law, you have the right to:

Access the personal information we hold about you.

Request correction of inaccurate or incomplete information.

Withdraw your consent to the collection, use, or disclosure of your information, subject to legal or contractual restrictions.

Ask questions or file a complaint about how we handle your personal information.

To exercise any of these rights, contact us at [email protected]. We will respond within a reasonable time and in accordance with PIPEDA requirements.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites, and we encourage you to review their privacy policies directly.

10. Children's Privacy

Our website and services are intended for business owners and are not directed at children. We do not knowingly collect personal information from individuals under the age of 18.

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The "effective date" at the top of this policy will indicate when it was last updated. Continued use of our website or services after changes are posted constitutes acceptance of the revised policy.

12. Contact Us

If you have any questions about this Privacy Policy or how we handle your personal information, please contact us:

The Pup Network

Email: [email protected]

Website: thepupnetwork.co